Get a glimpse into my world

About me

I’m Cassandra Lou—a designer and artist who cares deeply about the work I create and the feeling it leaves behind.

My background is in graphic design, but my interests have always extended beyond that—into art, scrapbooking, social media, and moments of emotional connection through visuals.

I love what I do, and I put intention behind every decision, whether it’s the tone of a color or the rhythm of a layout.

A woman wearing a blue and white floral dress smiling outdoors at sunset, with a river, trees, and a clear sky in the background.

My Values

I value honesty, growth, and quality over noise. I believe good design should feel like it belongs—like it was always meant to be there. I care about how things make people feel, not just how they look. I work best when there’s a clear purpose and room for heart in the process.

"Let all that you do be done with love"

1 Corinthians 16:14

My process blends strategy with intuition.

I start by listening, asking questions, and understanding what’s really needed.

From there, I build out thoughtful visuals, stay organized, and make sure everything is ready to go — whether it’s for print, digital, or production.

I don’t rush the details, and I’m proud of how I keep things creatively clear and clean from start to finish.

Moments that moved me

One of the most surreal moments was seeing my NASCAR design on the track during a Phoenix race in 2024—I developed the livery design myself for Synergy and handled the creative direction from start to finish.

Another was exhibiting my artwork for the first time at the Orpheum Theatre during the Dreamers premiere in 2024, alongside three other local artists. This was very special because I got to share it not only with friends and family, but with the person who has supported my art always, my grandmother.

Race track with a blue racing car in the foreground, surrounded by race team members and spectators in the background, with empty grandstands.
Race car number 26 with black and blue livery racing on the track.
A smiling woman with long brown hair wearing a black jacket, black shorts, and black knee-high boots standing in front of a race car at a NASCAR event at a racetrack. The car is black and blue with the number 18 and sponsorship logos, and there are t
Two women standing outside the Orpheum Theater, smiling, with the theater's illuminated sign above them. The theater has a marquee with lights and a few people in the background.
Display of various textured and colorful artwork on a grid stand at an art fair, with no people visible.
Interior of a vintage movie theater with a large audience, ornate gold and white decorations, a painted ceiling with red and dark clouds, and a screen displaying posters for films titled Letting Go, Escatron, The Gambit, and Letters to You.
Two women, one elderly with white hair wearing a pink shirt and one young woman with long brown hair wearing a black outfit, smiling and hugging at an art display with colorful textured paintings behind them.

Bonus Section

Gamora (my dog) and Cersei (my cat) are my office sidekicks. They’ve seen every sketch, every moodboard, every messy desk moment, and one or two photoshoots. I’m not sure they approve of everything—but they definitely make me smile

A young woman with red hair in a maroon sweater and white pants sitting on hay bales with a black and white dog at an outdoor pumpkin patch.
A smiling woman holding a gray kitten indoors, with a white wall, a ladder, and a basket in the background.
Dog wearing reindeer antlers and ears, looking at the camera.
A woman hugging a large, gray and white dog on a sandy beach at sunset with colorful sky and ocean in the background.
Gray cat wearing a Christmas sweater with red, white, green, and gold details, sitting on a white surface with a light green background.
A dog lying on a plush bed surrounded by yellow and orange stuffed duck toys, with a pink blanket or sheet in the background.